Today
Make repetitive rental searching affordable to automate, so your time goes to adverts you genuinely want to respond to.
Finding a rental became personal for me.
I moved often, started over several times and eventually found a home because I responded at the right moment. That experience led me to build Dean.
Amsterdam
The city where I grew up, returned and first had the idea for Dean.
Moving followed me through life.
J
Jede, founder of Dean
I lived at several addresses in Amsterdam, moved to a small village in Belgium and later came back. At times I shared a crowded apartment with family; later I paid a lot for a small studio. I learned early that a home is more than four walls. A stable place gives you room to move forward.
Amsterdam
Growing up at several addresses.
Belgium
Experiencing how much your surroundings shape daily life.
Amsterdam
Returning for university, work and a place of my own.
After graduating, finding a rental became genuinely difficult. Staying with my grandmother made practical sense, but after years of independence it felt like going backwards. I found the next studio largely through luck and the people I knew. That helped me, but a network should not decide whether you see a new listing in time.
The agent said something I did not forget.
“Just be the first person to email.”
When my partner and I needed more space, the search started again. One evening I replied to a home that had just appeared online. Three months later, an unexpected invitation arrived for a crowded group viewing.
Interest in the home
Straight after the viewing
Two weeks later
The keys were ours.
After the viewing, the agent explained that the first interested person to email would be first in line. I sent my response straight away. Two weeks later, we got the keys. Luck mattered, of course, but so did the moment I first saw the advert.
I am building Dean to make that moment less dependent on chance, connections or an evening when you happen to check one more rental website.
What I want Dean to change.
In the longer term
A renter should be able to see suitable new listings in time without monitoring the housing market all day.
The choices behind Dean.
A good search service makes the process shorter and clearer. That principle determines what we build and what we leave out.
Only alerts you can act on
Dean focuses on fresh listings that fit your profile and are worth reviewing.
No pretending to be an agent
Dean does not rent out homes or choose tenants. We check the market and help you see what fits sooner.
A person when you get stuck
Software can handle a great deal of checking. If you have a question about your account or profile, you get a clear answer from someone who looks at what happened.
Happy when you cancel
Dean should not become a habit. The best time to cancel is when you have found a suitable home.
That is why every plan runs month to month and includes a 14-day money-back guarantee. You pay while Dean is useful to your search, and no longer.
Start before the next suitable rental goes online.
Set your location, rent and preferences. Dean then tracks fresh listings and emails you when a suitable home is ready.
✓Ready in 2 minutes✓Email in every plan✓Month-to-month